
Girls Who Code is launching Fairy Tech Sister today, a new campaign featuring WNBA star Cameron Brink, musician Audrey Nuna, and computational knitwear designer Aisling Camps. Created in partnership with independent creative agency Schaaf, the campaign reveals the unexpected ways technology powers girls’ passions—from basketball and music to fashion—and invites them to imagine what they could build with it.
Built around the message “Whatever your thing is, tech can make it happen,” Fairy Tech Sister showcases the technology already built in and challenges stereotypes about what it looks like to have a career that uses tech.
Across a series of short-form films, each Fairy Tech Sister pulls back the curtain on a different, unexpected application of technology.
Too many girls decide tech isn't for them before they ever see how it connects to what they care about. When tech feels separate from their interests, it's easy to opt out. This campaign meets girls where they already are, inside their passions, and invites viewers to imagine what they could build and do with it.
Check out all the videos and content on Girls Who Code’s Instagram, TikTok and the campaign website FairyTechSister.com.